Job Posting Details

Digital Marketing Spcecialist, Aldergrove Credit Union

Location:Aldergrove, British Columbia
Posting Date:January 11, 2019
Closing Date:until filled
Web Site:www.aldergrovecu.ca
Employment Type:Full-time

We’re hiring a Digital Marketing Specialist!

Position Overview

We’re looking for a Digital Marketing Specialist to enhance Aldergrove Credit Union’s digital presence and introduce new technologies that will revolutionize the digital banking experience for our members.

You’re suited for this role if you’re an experienced digital marketer with the knowledge and know-how to bring your creative and analytical ideas to life. Reporting to the Marketing & Communications Manager, the Digital Marketing Specialist will contribute to the development and delivery of digital marketing campaigns from concept, to design and execution. You’re known for your flexibility, collaborative approach, limitless creativity and analytical mindset. Your exceptional communication skills make you a great marketer, and a great team member.

The Digital Marketing Specialist Role:

· Actively manages and maintains the digital banking platform while working with internal and external departments and stakeholders

· Develops platform level metrics to track and report campaign, product and other program progress

· Enhances, manages and maintains the website

· Assists in the development of User Experience (UX) personas and Customer Journey Maps

· Writes content for all digital, web and other channels as needed

· Creates and manages effective online advertising campaigns

· Studies analytics to measure, respond and report on performance based on Key Performance Indicators (KPIs)

· Communicates with and supports branch staff with marketing inquires and requests 

Skills & Attributes

· Strong business acumen built from post-secondary education specializing in Marketing, Digital Marketing, or Web/Mobile Design Communications or equivalent experience

· At least 2 years’ experience managing or maintaining a digital marketing or content management platform

· Experience developing digital marketing strategy including: Search Engine Optimization (SEO), Search Engine Marketing (SEM), content marketing, data driven marketing, social media, and email marketing

· Working knowledge of HTML and advanced website/mobile copy, editing and proofreading capabilities

· Proficiency with MS Office suite, and working knowledge of Adobe Creative Suite and Google or Adobe Analytics

· Ability to manage and monitor multiple projects/campaigns ensuring deliverables and deadlines are met

· Demonstrate knowledge of current digital/mobile UX trends

· Previous experience or exposure to the credit union system would be an asset

If this position excites you, please apply today! Please identify how your skills and experience match the qualifications and email your cover letter and resume to careers@aldergrovecu.ca. Thank you for your interest! Only those applicants considered for an interview will be contacted.

Posting will remain open until filled.

Aldergrove Credit Union is a financial service cooperative located in the heart of the Fraser Valley. We proudly offer personal and commercial banking, insurance and financial planning solutions to our members and clients in the communities of Langley, Aldergrove, Abbotsford and Mission. Our Credit Union has approximately 115 staff serving 17,500 members and operates six branches, three insurance offices, and three financial planning offices. The strength of our credit union is a direct reflection of our commitment to our people, service to members, and growing our communities. For more information, visit www.aldergrovecu.ca.